If there is one thing I know how to do best, it’s optimizing a webpage to suck-in search engine traffic. It’s never been easy, but if you consistently tweak and listen to SEO experts as they speak, nothing can stop you from benefiting from search engines rich deposits.
Web traffic is the lifeblood of your internet business.
When the right visitors visit your blog often, you’ll build a responsive email list and make money easily – if you monetize properly.
To get you started on your way to targeted organic traffic, here are 3 smart steps to get prepared:
1. Get A Simple Theme
The first preparation for search engine traffic is to get a simple theme. If you’re using WordPress, make sure the theme you selected has a white or mild background. Search users don’t like blogs that are complicated – stuffed sidebars and header.
A beautiful theme plays vital roles in engaging readers, but it’s never the #1 priority for building a profitable blog. On the other hand, Google’s periodic algorithm updates like Panda make it important to install fast loading theme if you must improve page-rank.
Your focus must be on what the user came to your blog to look for (content) and not the color, the design or the layout – though important!
2. Create Cornerstone Contents
Cornerstone contents are the pillar that holds a blog. You need to have plenty of well-researched, in-depth and extensive articles on your blog. Gone are the days when you can churn out 300 – 400 words and expect to rank well.
These days, you need to take the article length a bit higher. Come to think of it, if you’re writing about social media, SEO, email marketing and so on, how do you impart the reader with insights if the post isn’t detailed? Off course being lengthy doesn’t mean you should pad or add fillers just to make up 800 words count or more.
You’ll still provide quality contents. There is no alternative to crafting quality contents that can solve problems. If you’re very observant, you would discover that micro niche blogs are losing their placements on Google. Did you ask why?
The problem is lean contents that are not properly formatted. Spelling and grammatical errors are so much and the articles are not easy to ready.
3. Build Relevant Links Gradually
The web trades in links. The number of links you’ve can affect the placement you receive from Google. Nonetheless, all links are not created equal – the links pointing to your blog weighs differently in Google’s eye specially after Google Penguin effect.
The best and most efficient links you can ever build are those from niche blogs. I’m referring to blogs in your own niche. Let’s assume you’re in the social media industry. All you’ve to do to make your links juicy is to write guest posts, research the top social media blogs (A-list) and publish the guest articles.
Try as much as you can to link from within the article, rather than the outdated author bio, which weighs less in SEO analysis. There are thousands of niche blogs out there, when building links, focus on those.
Google Traffic Recap
Building a successful blog, with thousands of raving fans cannot happen overnight. It takes time to establish a system that can solve problems and put smiles in the faces of target audience.
You’ve got to position your blog with quality, exceptional and unique contents. Then go out there, use creative guest posting to acquire links to boost ranking – the traffic and sales you so much desire would be too much to handle. Don’t you think so?