6 Killer Tips to Recover from Google Penguin Effect Quickly

Google, one of the most popular search engines is also becoming powerful with a mission to fight against spammy websites. Webmasters rush to rank their website as the No:1 in search results without giving a little thought about the means to achieve a good website ranking. To curb some of the practices like duplicate or redundant content, Google came up with the Google Panda algorithm which identifies if a website has low quality content or copied content from other websites and penalized the webmaster for not abiding by its web guidelines. Further to this Google came up with an algorithm change and launched the Google Penguin Update recently to stop web spam, keyword stuffing, over optimization and other Black hat methods. There are no human interferences, rather when there is a spam, penguin finds it and a penalty is applied automatically.

Google Penguin Update or effect
If you think your website has a poor ranking and traffic has declined, quickly find out if penguin update has hit your website. Read through this article on how to recover from a google penguin effect and adopt ethical white hat seo methods to naturally link to your website.

1. Same Anchor text in Backlinks:

Whether you have a web page or a blog, make the effective use of related keywords. Avoid adding unnecessary keywords that do not relate to your webpage. Use the comment section in a blog to genuinely write your views and avoid adding exact match anchor text to backlink to your website. A penalty is levied on webmaster or blogger who use this Black hat seo technique. Instead of the keyword, you can use its synonyms and add them as keywords.

2. Keyword Stuffing:

Wait before moving on to next paragraph please read this carefully. I know you may be wondering that i have never done keyword stuffing in my blog and i always kept an eye on it but let me tell you that if your blog is hit by this update than you have to consider this seriously. Try to low down the keyword density from 3-4% to 1% only. I know its very difficult to check each and every article but you can start with the most popular articles of your blog. This is a very painful step and the crawl part is that its not going to change your blogs value quickly infect it will take time perhaps more than a month for search engines to consider your blog again.

3. Your website is a secure website:

If your website has pages that can transmit a virus, Trojan or spywares, or just a page for seo purposes, then you sure to get a penalty from the penguin update. You will get an alert notification for spamming from Google webmaster central to rectify your spams. Focus on your website having trusted and secure information.

4. Valuable content:

Google wants to make available useful and valuable information for its people worldwide. If you have copied content on your website, it means you have not followed the guidelines for search results and chances for your website to be hit by the Google Panda effect. Original and fresh content shall give you a better ranking. For guest bloggers who contribute articles should always provide articles to quality websites.

So to remove this problem you have to point out the articles in your blog which are of low quality. You can set standards like posts which are less than 500 words, Posts with no comments at all or which add no value to your blog should be deleted immediately. One thing you can do instead of deleting articles is that you can set them Noindex and Nofollow with the help of Robots Meta or Yoast plugin. This way you will not get 404 errors otherwise this will be another problem for you.

5. Cloaking:

You probably would have used cloaking to hide the codes of your webpage from your visitors and brought up two different pages altogether for them and search engines. So search engines don’t see the normal pages and visitors don’t see the page created for seo. Google considers the cloaking activity as unethical. Strive to make both the pages same and prevent your page ranking getting poor. Its better that you remove these pages immediately and wait for the next update.

6. Purchased links to enhance ranking:

If you have tried to enhance your website ranking by purchasing links from other websites with a matching anchor text, you have to stop this manipulation. Google shall demote your ranking and give a penalty.

Google intends to wipe out webspam completely by bringing in machine made algorithms and give a thumbs-up to people who use White-hat seo technique to promote their website on the search engine. If you run a website or a blog, use the analytics tool to monitor your traffic. When there seems to be a variation between weeks, you need a rescue from the Google Penguin update. Address the spam which has been flagged by Google. If the update has in anyway hit you wrongly, use this feedback form or the google’s webmaster forum to explain the quality of your site. Whether you are affected by the Penguin update or not, ensure that you follow the Google webmaster guidelines and adopt the White hat seo techniques to attract visitors to your website.

  1. Amit Shaw says:

    Thanks Caroline for sharing this tips with us. I think most of blogger are effected by this Update. Hope this tips will help them to recover from Penguin update.

    • Mohsin Ali Waheed says:

      Amit mostly old blogs were hit by this update and fresh blogs seems to have get benefit from it.

  2. Pradosh says:

    Great tips
    having a clean backlink profile would keep away pandas and penguins.

  3. tonygreene113 @ 113tidbits says:

    Thanks for the six tips to use to keep things fresh in the penguin’s eyes. I’ve been a stalwart user of Yoast’s plugin and have stayed withing the density issue on nearly every post.

    Seeing good results based on my pillar content as well.

    • Mohsin Ali Waheed says:

      That’s really good news sir. Just keep your focus only on great content and Google will automatically rank your higher.

  4. Christian Esperar says:

    Very clear explanation! I think my blog is affected by the mighty penguin, although I’m not very knowledgeable on SEO, I think my blog is penalize because of keyword stuffing on my old posts. I like how you presented your article with video on it. Hats off.

    • Mohsin Ali Waheed says:

      Christian its the main problem for almost all bloggers and now we all have to edit our blogs quickly other this update will kill our blogs.

    • Pradosh says:

      If you think Penguine has affected your blog, than first go and try to fix low quality links you are getting. Penguin stressed most in link profile.

      • Christian Esperar says:

        Hi! Pradosh! Thanks for the tips! I’m now trying hard to revise all articles that has many keywords embedded. I think I will also examine the link like what you said.

        • Mohsin Ali Waheed says:

          Christian watch the videos carefully and you will find lots of mistakes we all do over the years like too many interlinking, Same keywords in many article Titles, Too many links in footer etc. Remove these as soon as possible and wait for another update.

  5. Nivaas says:

    Thanks for posting, huge information…

  6. kimberly says:

    google has become very strict with the website rankings. its penguin and panda update have affected many websites. websites with crap content have been penalized due to this. but people who write genuine useful content to their readers cannot get affected by any update. we just need to maintain the quality of our site and avoid all sorts of blackhat methods.

    • Mohsin Ali Waheed says:

      Kimberly its not the matter of doing wrong things intentionally because most of the bloggers do these negative things like Over optimization unintentionally. So the thing is that keep your blog nice clean, simple and easy to navigate. Don’t show too many links options to visitors and show only that is relevant to the users interest.

  7. sham says:

    I feel Unnatural links, spammy back links and any automation stuff to your blog for eg: Traffic generate via bots should be strictly avoided.

    • Mohsin Ali Waheed says:

      Sham penguin is all about killing spam from the web. All thing which are in the category of Black hat SEO are no more fruitful now.

      • Walter says:

        Hi Mohsin,

        “penguin is allbout killing spam from the web.”
        “black Hat SEO is dead”

        thats not right!!!!!!!!!!!!!!!!!!!!
        look at the search results!!!! many sites are banished. this is true. However, the google “algorythmus” is not sooo good.
        In my niche, “dating” many sites banished, small sites rank better now.

        My comment to the post:

        i agree with points 1 and 2. These are really important things, before and after the “peguin”
        the best way: fresh and unique content with mixed keywords, seo optimization on page, good backlinks outside.

        These are my thoughts and experiences in last months and weeks.

        Sorry for my English. i“m not a spammer… but my english is trash *gg*

        With best wishes and have a nice weekend and evening.
        Walter from Ulm

  8. Rosendo L. Thorn says:

    yes, Google has now becoming very strict and websites must be alert as all strategy use must be inline with Google’s Terms.

  9. Ahsan says:

    Thanks Caroline for sharing effective tips. Most of bloggers are not aware of Penguin, so when they get this problem they don’t know how to rid from it.

  10. Coach Rollie says:

    I’ve found that relying on Google for traffic is a bad idea. Look to advertise elsewhere. Make videos and use social medial to help you. Buying ads on popular websites will also help.

  11. Osama says:

    Nice Post Sir Mohsin i am learning a lot with your amazing blog keep it up and keep sharing the useful stuff.


  12. Sarkari naukri, says:

    What a great post! I really enjoyed reading this. Thank you for sharing this valuable information with us. I have bookmarked this site and will be sure to check for updates. Keep up the good work!

  13. Sanjib Saha says:

    Great tips on how to recover from google penguin effect quickly. Well my blog is new. And i have not been hit by these updates yet, but i a sure these tips is surely going to help those fellow bloggers who are hit by penguin effect badly. I wish you can recover soon!

  14. zeeshan says:

    mohsin bhai meray 2 blog index se bahar huway hain jo keh meray lihaz se offpage seo ziada ki wajah se google peguin ka shikar ho gaye hain so koi hul hai unhien index main dobara lanay ka?

    • Mohsin Ali Waheed says:

      Zeeshan internal linking ka matlab hey aap apney hi website ley pages ko link karo posts main.

  15. yoesoff says:

    wow nice post, actually I new to SEO and Internet marketing. your article helps me a lot.

  16. howtoattractwomen says:

    thanks you man for help :p

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